No Hacks: Web Strategy for the AI Age

168: Break Free from Amazon: The Step-by-Step Guide to Your DTC Journey with Dušan Popović

Slobodan (Sani) Manić Episode 168

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 8:18

In this episode of No Hacks Snacks, e-commerce and Shopify expert Dušan Popović discusses how successful Amazon sellers can establish their own direct-to-consumer (DTC) channels. 

Dušan emphasizes the importance of building a brand independent of Amazon and offers practical steps to set up a Shopify store. He addresses challenges like marketing outside of Amazon's ecosystem, identifying target audiences, using platforms like Google Ads for keyword testing, and adapting marketing strategies. 

The conversation highlights the long-term benefits of direct customer communication and maintaining control over the business.

No Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

From A to B Artwork

From A to B

Shiva Manjunath
Product for Product Management Artwork

Product for Product Management

Matt Green & Moshe Mikanovsky