No Hacks

Your A/B Tests are Lying to You with May Chin

May 13, 2024 Slobodan (Sani) Manić Episode 137
Your A/B Tests are Lying to You with May Chin
No Hacks
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No Hacks
Your A/B Tests are Lying to You with May Chin
May 13, 2024 Episode 137
Slobodan (Sani) Manić

Welcome to nohacks.show, a weekly podcast where smart people talk to you about better online experiences! 

In this episode, we hear from May Chin, the Head of Product Growth and Analytics at Zalora, Southeast Asia's leading fashion e-commerce platform. As she prepares for her upcoming presentation at the The Convert X Women in Experimentation Annual Summit, online event happening on June 6th, May shares valuable insights into the art and science of A/B testing, emphasizing how to evade common traps that can lead to unreliable results.

May discusses her accidental journey into the world of product growth and analytics and how her experiences shaped her approach at Zalora. 

Links:

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Tune in for a fun conversation and don't forget to rate and review the episode!

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Show Notes

Welcome to nohacks.show, a weekly podcast where smart people talk to you about better online experiences! 

In this episode, we hear from May Chin, the Head of Product Growth and Analytics at Zalora, Southeast Asia's leading fashion e-commerce platform. As she prepares for her upcoming presentation at the The Convert X Women in Experimentation Annual Summit, online event happening on June 6th, May shares valuable insights into the art and science of A/B testing, emphasizing how to evade common traps that can lead to unreliable results.

May discusses her accidental journey into the world of product growth and analytics and how her experiences shaped her approach at Zalora. 

Links:

---
Tune in for a fun conversation and don't forget to rate and review the episode!

No Hacks
YouTube
LinkedIn
Instagram